
Marketing

Leverage the Taste Analyser to unlock deep consumer insights, enabling marketers to craft compelling, sensory-driven campaigns that resonate with target audiences. Application examples:​
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Identifying consumer taste preferences for targeted product launches.
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Creating sensory-driven branding strategies for food & beverage products.
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Conducting market research to validate flavour-based advertising claims.
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Developing taste-focused promotional campaigns for new food & beverage products.
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Analyzing competitor products to highlight unique flavour profiles.
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Profiling regional taste preferences to tailor marketing strategies for localized food product launches.
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Developing sensory-based storytelling for brands to highlight unique flavour notes.
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Conducting A/B testing of flavour-based advertising claims to optimise consumer engagement.
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Creating interactive taste profile quizzes for beverage brands to drive social media engagement.
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Analyzing sensory trends in diets to position products for health-conscious consumers.
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Benchmarking competitor flavour profiles to craft differentiation strategies.
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Designing sensory-focused experiential marketing events, like live taste-testing pop-ups.
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Using taste data to develop targeted influencer campaigns showcasing unique product flavours.

Find out how the Insent Taste Analyser will work for you, book a FREE online demo today
What to Expect
We'll have a chat about your R&D requirements and how the Insent Taste Analyser can meet them. Then we'll run through key features and benefits of the Taste Analyser and any questions you may have.
How long will it take?
Our demo's usually last between 30 - 45 minutes, depending on how many questions you may have. We are very flexible with demo times and will work around your timeframe to our best ability.
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What happens next?
If you would like to see how the Insent Taste Analyser could enhance your research and development simply click the button below and let's make a day and time that suits your schedule for a FREE online demo. Enhance your research and development program.
Let's make a day and time that suits your
schedule for a FREE online demo
